Service Master Header
McCarty and Associates
Specialty Carpet Care About Us HomeConsultingSolutionsOur StrategiesOur PricesPress ReleasesContact Us
Our Clients
You Tube

Contact Us

221 W. Railroad Ave., Suite 6
PO Box 1488
Shelton, WA 98584

(360) 490-0616


Other Services
Our Strategy
What is Strategic Marketing?

Sometimes the first step can be the most difficult.

Many people think that marketing is advertising, however, advertising is just a part of marketing. In marketing there is the marketing mix - or the four P's - PRODUCT, PRICE, PLACE, and PROMOTION. In strategic marketing we review all four areas - "to make sure your house is in order to move in a strategical way."

We have found that sometimes when a client thinks they need an "ad," what they need is to reassess their PRODUCT, PRICE, and PLACE... as well as the PROMOTION!

If PRICE, PRODUCT, or PLACE are off - then all the PROMOTION in the world will not work! We look at the client's goals, targets, demographics, etc., and strategically plan a road map.

Watch a short video about the four P's and what they could do for your company:




Global Maintenance Solutions